Mango looks to Russia and China markets for growth

High street conglomerate Mango has seen sales soar in emerging markets, including Russia and China. The Spanish womenswear chain saw profits increase 11% in 2011 to €1.4bn as it continues to focus on the Eastern hemisphere.

Mango said it expects to open a further 80 retail outlets in China and another 30 in Russia to capitalise on the market potential.

The retailer said that 82% of its turnover for its 2011 financial year came from foreign markets while the remaining 18% came from its Spanish domestic market.

Online sales during the full-year period soared to a total of €36.2m (£29.8m), representing an increase of 72% on the previous year.

Mango was founded in 1984 in Barcelona and currently employs 8,600 employees, 1,850 of whom work at the Hangar Design Centre and at its Headquarters in Barcelona.

Part of the company's success isits highly developed logistics system. Mango supplied its stocks to its franchisees under a deposit system and in 2000 completed a logistics system making it possible to classify and distribute 30,000 garments per hour.

Image: Kate Moss Mango SS12