Original Penguin expansion
By FashionUnited
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Set up in 1955, Original Penguin is known for retro flair and bloc colours. The Minneapolis-based underwear and military supply company Munsingwear introduced their iconic golf shirt to America. The Penguin on all shirts is called Pete named by Abbot Pederson, salesman at Munsingwear.
Set over 4000 sq. ft., the new Westfield store is designed by London creative agency Tonic that used sustainably sourced materials for the backdrop of the shop. The shop features a 50s cocktail bar and is inspired by Frank Lloyd Wright fixtures. The new shop has all the Original Penguin collections on display.
Image: Original Penguin