ShopStyle launches first-ever designer collaboration

ShopStyle, the digital fashion shopping platform aimed at shoppers 18-45, has launched its first-ever designer clothing collaboration with Marchesa. The Marchesa Voyager for ShopStyle collection is an exclusive limited-edition collection that aims to bring “runway style to the

everyday” as part of ShopStyle’s strategy to establish itself as the ultimate shopping destination for women to discover fashion online.

Marking a first for both ShopStyle and Marchesa, the collaboration introduces runway-inspired looks to everyday style that have been inspired by a jet-set lifestyle, while still

being specifically designed to resonate with the ShopStyle woman, “young, fashionable, and ambitious.”

Commenting on the collaboration, Melissa Davis, EVP of ShopStyle, said: "As we continue to evolve and expand ShopStyle, we look to partner with brands that resonate and excite our audience, partners we found in Keren Craig and Georgina Chapman of Marchesa Voyage.

"Together, we wanted to capture the essence of their designs with an exclusive collection that taps into a sophisticated use of tailoring, rare embellishments, and unique textiles, bringing runway-inspired style to everyday life."

ShopStyle collaborates with Marchesa Voyager

The capsule collection features six limited edition pieces, including denim, dresses, blouses and accessories, all of which are tailored and elegant, with a bohemian luxe feel to them. Prices range from 140 to 595 dollars.

Keren Craig and Georgina Chapman, Marchesa Voyage, added: "When we launched Marchesa Voyage last year, our goal was to capture the spirit of glamour and elegance of Marchesa, just in a more relaxed way that made sense for everyday wear. We have infused the line with our signature design elements like custom prints and unique embellishments.

“Marchesa Voyage is inspired by our travels and this exclusive collection we designed for ShopStyle is perfect for a global-minded woman who embodies a glamorous, relaxed spirit."

Founded in 2006, ShopStyle brings together the most fashionable brands and the best stores and allows users to shop from over 10 million products from apparel, home, and kids' items. The company operates sites internationally in Australia, Canada, France, Germany, Japan, and the UK.

Images: Marchesa Voyager for ShopStyle