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Business

Dick's Sporting Goods ups sales and earnings forecast

Dick’s Sporting Goods delivered 5.3 percent comparable sales growth in the first quarter, with net sales increasing to 3,018 million dollars. Reported earnings per diluted share were 3.30 dollars with 4 percent EBT growth. "Our strong first quarter results continue to prove that Dick’s is the go-to destination for sport and sport culture in the...

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BusinessFeatured

Retail experiences: Sportswear for professionals and the mainstream market

Sports brands face the unique challenge of serving two very different customer groups: Professional athletes, who perform at the highest level and need the best products to do so, and the mainstream market, which increases sales volumes. This duality requires a differentiated brand strategy that effectively addresses both target groups. In...

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