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Gant introduces Theo James as global brand ambassador
US heritage brand Gant has appointed British actor Theo James as its new global brand ambassador. The partnership launches with the brand's fall/winter 2026 campaign, photographed in Tribeca, New York City, and reflects what Gant describes as a shared appreciation for timeless style and its vision of American sportswear. James is known for roles...
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Gant and Yale University launch multi-season fashion partnership
Gant and Yale University have announced a multi-season partnership reconnecting the American fashion brand with the university where its story began. The collaboration draws on Gant’s history with Yale and the wider influence of Ivy League style on American fashion. The brand says the partnership will reinterpret archival references and...
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Gant returns to Yale with 'homecoming' collection
Gant has launched a multi-season partnership with Yale University in New Haven, Connecticut, where the brand was founded in 1949. Gant x Yale University: A Homecoming Credits: Gant Gant x Yale University Credits: Gant The collaboration draws on the label's early history on the Yale campus, where the Yale Co-op was the first retailer to stock its...
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