Senior Marketing Trading Manager
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The Rise of ‘One Dress, Multiple Occasions’ Dressing
Occasionwear shopping is becoming increasingly versatile, as customers move away from single-event dressing in favour of styles that can be worn across multiple occasions throughout the season. From weddings and race days to graduations, holidays and summer parties, shoppers are increasingly looking for dresses that feel adaptable enough to...
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Yours Clothing Identifies TikTok Content Gap Around ‘Dresses for Curvy Body’
New insights from TikTok’s Creator Search Insights have revealed a growing demand for more inclusive fashion content, with “dresses for curvy body” identified as a key content gap on the platform. The term, which is also seeing increased search interest, highlights a clear disconnect between what users are actively looking for and the content...
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The 6 Plus Size Holiday Outfits Women Are Searching for Right Now From Yours Clothing
Following a surge in searches for “plus size holiday outfits”, “plus size bikini tops” and “plus size bikini sets”, Yours Clothing has revealed the key looks shoppers are turning to this summer. The trend highlights growing demand for easy, versatile outfit solutions, as consumers prepare for holidays and warm-weather dressing. In response,...
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