BHS.com posts 35 percent jump in Q2 revenues

BHS.com’s sales in the second quarter rose 35 percent driven by the strong performance of women’s wear segment, said a statement from the company. The category reported almost 350 percent jump in sales during the quarter under review.

Managing Director Kevan Mallinder attributed the positive results to the continuous effort of his 20-member team, of which many came from the defunct department store group and were employed by Al Mana Group, after it resurrected the online operations post fall of BHS department store chain.

Mallinder added that success was primarily driven by focusing on contemporary British design that's priced within reach of any British home and introducing inspiring new lighting collections and clothing ranges. Key plans for the Autumn are, he said: "To grow brand awareness, to introduce a steady flow of great new products and to make it even easier for customers to browse and buy from our website."

Qatar-based Al Mana also owns BHS overseas franchise department stores in Europe and the Middle East.

Picture:Facebook/BHS.co.uk