Dior: Delphine Arnault champions price caution to win back clientele

Delphine Arnault, chief executive officer of Dior, has announced a reassessment of the house's pricing policy for certain products, reports the Financial Times. The announcement was made at the Business of Luxury conference, organised by the British newspaper and held on Monday in Puglia. The head of the LVMH group's second-largest brand by turnover stressed the desire to win back a clientele put off by the sharp price increases of recent years.