Has the post-fast fashion era already begun? Five models reinventing profitability in textiles

The wave of insolvencies sweeping through French textile retail marks the end of an economic model based primarily on volume. This is characterised by mass store closures, with nearly 3,000 mid-market shops shutting in five years, and a cumulative increase in raw material costs estimated at over 70 percent. The model also relied on customer activation through a high level of sales, which have constantly increased in recent years, and a large physical footprint. This approach has led to overstock, which continues to weigh on the sector's profitability.