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Lesara annual sales jump 175 percent

By Prachi Singh

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Business

Lesara, an online platform offering affordable fashion posted a 175 percent rise in revenues and 1.5 million active customers across Europe against the past year. The company said that the range of products also expanded in the last few months and currently comprises over 70,000 products.

"Lesara is steadily developing into a leading global online shop for the best in affordable fashion and lifestyle. We are active in 23 markets and provide our customers worldwide, access to the hottest trends. There is currently no company that can detect trends faster and offer relevant products at such low prices, keeping quality under control, "said Founder and CEO Roman Kirsch in a media release.

The Berlin-based company saw most purchases happening on mobile devices with around 80 percent of all sales made on smartphones and tablets. In February, Lesara expanded its presence in France and launched in the United Kingdom in June. Building on the website’s success, Lesara introduced its first TV spot in Germany, Austria, Switzerland and the Netherlands this year while revamping its logo in September.

Picture:Lesara

Lesara