Louis Vuitton embarks on decade-long partnership with Formula 1

The elite worlds of luxury and motorsport have just gotten closer, as Louis Vuitton announced a 10-year partnership with Formula 1. The collaboration, announced as part of LVMH’s broader alliance with Formula 1 unveiled in October 2024, places the French luxury house at the centre of the sport’s global spectacle, coinciding with the series’ 75th anniversary celebrations in 2025.