Metaverse Beauty Week prepares for launch: What to expect

As if it hasn’t already been said enough, Web3 is really defining the future of retail, driving new innovations and bringing to light fresh ways for brands to engage with their consumers. One of which was Metaverse Fashion Week, a highly hyped up event that took place solely in digital realms, through which brands presented virtual collections, fashion shows and immersive experiences to the young audience that frequent such platforms.