Retail still needs brick-and-mortar stores in an e-commerce world

The havoc that coronavirus is wreaking on the economy is being felt as companies lower their yearly projections and people file for unemployment claims in unprecedented numbers. The fashion industry is not immune to the effects of this, with companies furloughing employees left and right, CEO’s taking major pay cuts, and some stores permanently closing all together. With brick-and-mortar stores closed, the only thing staving off many retail companies from suffering further is e-commerce, but it hasn’t proven to be enough. Coronavirus has proven one thing that’s been a debate amongst some in the fashion industry: brick-and-mortar is still needed.