Zegna rebrands, prepares for IPO

In preparation for its IPO expected this month, Ermenegildo Zegna has rebranded as Zegna. This marks a new era for the storied Italian luxury brand, and they will also be updating their logo. The road is heavily incorporated into the new logo inspired by Road 232 that founder Ermenegildo Zegna built over 110 years ago in Northern Italy.