Bread & Butter taps Mario Hotz as CEO

The story continues for Bread & Butter - Mario Hotz has joined the new management team for the revived Berlin fashion trade fair as none other than Chief Executive Officer. He joins founder and director Karl-Heinz Müller in leading the event as co-managing directors, according to various media reports.

Hotz has been responsible for the commercial sector of Bread & Butter since March of this year, as well as overseeing the event’s finance and organisation. The new CEO joins the team at the start-up Berlin trade fair from Centuros Consulting Services in Potsdam. Earlier this year, the trade fair revealed it had tapped Haman Alimardani as creative director following the departure of Robert Dizdarevic. Alimardani is familiar with the trade fair - he designed the new logo and current campaign for Bread & Butter and will be overseeing the visual presentation of the trade show.

The developments follow on from December 2014, when Bread & Butter GmbH & Co filed for bankruptcy. Despite the cancellation of the original trade fair this January, Müller refused to back down and hosted a self-proclaimed ‘guerrilla’ trade fair at Bread & Butter’s head office. Shortly after the show, he announced the revival of Bread & Butter this summer, at its former location in Berlin’s Tempelhof Airport, running from July 7 to 9.