LondonEdge to launch second edition of magazine for SS16

LondonEdge, the tradeshow best known for its offering of subculture fashion brands, is set to return to Olympia, Kensington, London next month (February 7 - 9) after hosting its previous event at the Business Design Centre in Islington.

In honour of their Olympia comeback, LondonEdge is set to launch the second edition of their magazine, which offers buyers and retailers a preview of future trends and movements to come from the city's youth subculture. The second magazine launch follows on from the success of their first edition and will highlight a number of brands exhibiting their collections at LondonEdge in February, including Banned, Disturbia, Hell Bunny, Seamstress of Bloomsbury and The Ragged Priest.

"We love it when a plan comes together. Even after 17 years here at LondonEdge we’re still excited to share the amazing collections, creativity and diversity available at the show," said managing director of LondonEdge, Carole Hunter. "Season after season our exhibitors deliver new lifestyle collections that make it easy to buy and the magazine gets us ahead of the game. One thing is for sure – LondonEdge is never, ever boring!"