- Danielle Wightman-Stone |
The UK’s leading fashion trade show, Pure London has announced that it is launching a new sourcing event, Pure Origin, with the aim of bringing together all aspects of fashion sourcing and manufacturing under one roof and uniting global suppliers, buyers and brands.
In a move that differentiates the show from others in the UK, Pure Origin will sit alongside Pure London and Pure Man, to offer a “unique opportunity for connected and efficient business,” which organisers state would facilitate easy access to global suppliers and fuel networking and trade.
Julie Driscoll, managing director at Pure London said: “Offering efficiency and time-saving benefits, Pure Origin will showcase a curated selection of international manufacturers, textile producers and white labels – it was the obvious extension to the globally recognised Pure London brand.
“The UK is renowned for its world-class retailing, booming e-commerce sector, innovative independents and resilience and following extensive research into the marketplace Pure Origin was created to deliver all aspects of fashion sourcing and manufacturing under one spectacular roof at London Olympia.”
Over 40 manufacturers, including Blueberry Impex and Timeswell Textile from Hong Kong and Ribeiro and Matos from Portugal have already confirmed their attendance. In addition, there will be a strong UK contingency at the show with Oxford Blue, LS Manufacturing Ltd, Gil Design Studio, Kalopsia Collective and BeFab Be Creative UK all signed up.
The next edition of Pure London takes place from February 11-13 at London Olympia and will host more than 800 brands across womenswear, menswear, young fashion, athleisure, footwear and accessories from 48 countries.
Images: courtesy of Pure London