What buyers want from the denim industry

Kingpins, the international denim tradeshow, has come and gone, and the conversation on everyone's lips this season was, of course, sustainability. The purpose of tradeshows is to give buyers a chance to peruse and learn about new season offerings and shop for their stores. While Instagram and social media have arguably the biggest affect on fashion trends, buyers still have a big role to play in what trends customers are offered.