Everything you need to know about Shiseido: The Art of Fusion

In the beauty industry, Shiseido stands out as an iconic innovator, harmonizing traditional Japanese philosophy with meticulous quality and cutting-edge technology.

Origins: The Birth of a Beauty Pioneer

Shiseido's journey began in 1872 in Ginza, Tokyo, with the establishment of the first Western-style pharmacy in Japan by Arinobu Fukuhara, a former chief pharmacist in the Japanese navy. Fukuhara's vision of integrating Eastern philosophies with Western scientific practices laid the foundational ethos for Shiseido, a philosophy that continues to drive the brand's innovations.

A Century of Groundbreaking Research

With a legacy stretching over a century, Shiseido's commitment to research and innovation is unparalleled. Since opening its first laboratory in 1916, the brand has expanded its global research footprint with 8 research centers and a dedicated team of 1,200 employees. This commitment has earned Shiseido 29 scientific distinctions, creatingan industry trailblazer in research.

Opened in 2019 in Yokohama, the Global Innovation Center (GIC) symbolizes Shiseido's continued commitment to research and development. Designed as an open urban laboratory, the GIC fosters global collaboration and encourages consumer interaction with its innovations. This state-of-the-art facility not only propels Shiseido's research endeavors but also serves as a beacon of inspiration in the beauty industry.

Shiseido's Unique Expertise: Skin Deep and Beyond

Due to its fundamental approach to research, Shiseido's expertise in dermatology is both deep and diverse. The brand’s skincare products, known for their high-performance capabilities, are a testament to its dedication to creating resilient, healthy skin. Integrating high-quality ingredients and advanced active components, these products reflect a deep understanding of the body's internal mechanisms and their impact on skin health.

Blending Art and Science in Beauty

From its roots as a pioneering pharmacy to its current status as a leader in the beauty sphere, Shiseido continues to innovate, blending art and science in its quest to create beauty harmoniously. Its commitment to research, quality, and the holistic approach to beauty sets it apart in the world of skincare and cosmetics. As Shiseido looks to the future, it remains anchored in its philosophy of combining Eastern wisdom with Western science, continually evolving yet staying true to its core values.