RÆBURN exhibits at PREMIUM
British brand RÆBURN confirmed for PREMIUM's next edition, 2-4 July. A new addition to the brand portfolio in the sustainable area at the trade show.
Just one month before Berlin Fashion Week the brand list of PREMIUM is growing with one of the most influential sustainable brands worldwide: RÆBURN. Founded 10 years ago by Christopher Raeburn and with its headquarters in the heart of East London, the brand comes to Berlin to exhibit in Hall 3. Located next to sustainable brands such as Ecoalf, Liu Jo and Boyish, RÆBURN will exhibit in a 56qm space where they won't just show the new collection but display their oversized stuffed animals called „The Inflatable“.
RÆBURN focuses on sustainability and functionality, whether it's their menswear, womenswear, luggage or accessories. Surplus materials will be reworked, the batches kept small and recycled, pre-existing materials will be used for their designs.
A lot has changed within the British brand since the end of last year: Founder Christopher Raeburn, alongside his work for RÆBURN, was appointed Global Creative Director at Timberland. Shortly after, his brother Graeme Raeburn joined the company as Performance Director following his role as Senior Designer at Rapha for 10 years.
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