• Home
  • Press
  • Fashion
  • Get yourself a Knuffle and feel relaxed, comfy and warm

Get yourself a Knuffle and feel relaxed, comfy and warm

By Press Club

20 Jan 2023


Image: Knuffle

Knuffle is a new fashion-, interior and lifestyle brand from The Netherlands with a clear mission: To become the most huggable brand in the world in the most responsible, sustainable way. We embark on this mission by making the world a little more relaxed with premium quality, comfy and stylish fashion and interior items. For now our products are available only online at www.knuffle.shop but anytime soon in stores anywhere in the world as well. To experience those huggable Knuffle feelings yourself feel free to join us during one of the upcoming fashion events: Modefabriek in Amsterdam (stand S528), PlayTime in Paris (stand A16) or CIFF in Copenhagen (stand C1-032).

Image: Knuffle

Because we know how urgent the climate challenges are, we act in a responsible way, with care for people and the planet. This means 100% sustainable, 100% recycled materials and 100% CO2-neutral. Easy on you. Easy on the planet. And because we embrace the sloth as our mascot, we support The Sloth Institute with every sold item.

Knuffle is derived from the Dutch word ‘Knuffel’, meaning ‘a hug’. With the no-nonsense Knuffle items you'll feel much more relaxed, comfy and warm. You will enjoy those huggable feelings, improve the connection with your loved ones and save on your energy costs.


Long story short: treat yourself a Knuffle today or give it as a gift for someone who deserves a hug! Based on the positive response we get daily, we're quite sure you will enjoy our premium quality, long lasting products as well. To ensure Knuffle's promising future we are open for collaborations with other brands, designers, retailers and manufactures. Feel free to reach out. We are a family owned and runned company, based in The Hague, The Netherlands.


Marcel Demper - CEO

[email protected]



Read more about Knuffle on the brandpage