Samsøe Samsøe presents pre-spring 2027 partywear campaign shot by Casper Sejersen

Danish fashion brand Samsøe Samsøe has unveiled its pre-spring 2027 campaign, a partywear edit designed to take the wearer from the office into the night. The campaign was photographed by Casper Sejersen and is set in a pared-back space modelled on a backstage party, the moment after a performance has ended but before the energy has fully faded.

Rather than showing a party itself, the imagery focuses on what it leaves behind, according to the brand. Sculptural lighting and oversized shadows move across the set, which Samsøe Samsøe describes as balancing restraint with intensity. A seasonal zebra print runs through the set design as a subtle accent rather than a dominant motif.

The campaign consists entirely of still images. Samsøe Samsøe says this was a deliberate choice, so that each photograph carries its own tension.

Leather, sheer fabrics and statement accessories

The collection is built around the transition from winter to the first days of spring, moving from late-night gatherings and intimate settings towards a lighter, more pared-back elegance. The line-up includes leather pieces, transparent materials, shimmering details and eye-catching accessories, ranging from daytime looks to more expressive party styles.

The accessories are designed to complement the ready-to-wear and draw on modern dandy codes and a discreet approach to eveningwear. The brand positions them as finishing touches for lounges, late-night invitations and the start of spring.

Styling for the campaign was done by Rikke Wackerhausen, with model Greta Hofer in front of the camera. Hair was by Kasper Andersen, makeup by Trine Skjoeth and set design by Creative Collective.