azazie news and archive

Christian Siriano to launch affordable bridal with Azazie

US direct-to-consumer bridal and special occasion dress brand Azazie is collaborating with award-winning CFDA designer Christian Siriano on an affordable bridal collection launching in October. Three pieces from the collaboration, one bridal and two bridesmaids look in all black, were unveiled during Siriano’s New York Fashion Week SS25 show on...

Fashion |In Pictures

Azazie launches shoes and bags to become a one-stop bridal shop

Azazie, the US direct-to-consumer bridal and special occasion dress brand is reinforcing its position as a one-stop bridal shop with a shoe and bag collection. The line of shoes and bags adds to its accessories category to offer its customers “affordable and beautiful options to match their outfits for every special event in their life”. Image:...

Fashion

Bridal brand Azazie launches at-home try-on in the UK

Azazie, the leading US direct-to-consumer bridal and special occasion dress brand, which launched in the UK in May, has introduced its successful ‘At-Home Try On’ programme to British consumers. ‘At-Home Try On’ currently serves one in ten US brides and will allow UK shoppers to try on gowns and bridal dresses from the comfort of their own...