Base London news and archive

Base London releases FW22 Collection

Established in 1995 to tend to the footwear demands of the British male, Base London introduced a somewhat previously unfound, branded footwear option to the high street for the very first time. Before this, guys were faced with only high-end designer or own-label products. With an overwhelming passion for delivering incredible footwear, Base...

Fashion Featured

Fashion brands among winners at Queen’s Awards

Footwear brands Joseph Cheaney and Base London, along with men’s tailoring retailer Charles Tyrwhitt have been given Queen’s Awards for enterprise in international trade. Named on the Queen’s 90th birthday, all three businesses were recognised for their sales growth in international markets, as well as “flying the British flag” around the world....

Design

150 years of Fish 'N' Chips

Footwear brand Base London celebrates its 150th birthday as the nation’s favourite dish. The commemorates Fish ‘N’ Chips summer collection features various footwear styles and the anniversary of Joseph Marlin’s East End chippy in 1860. Producing trend led casual canvas styles, the Fish ‘N’ Chips collection includes espadrilles, lace ups, slips...

Fashion

Base London launches young footwear brand

Footwear brand Base London has launched a new young men's fashion brand Fish 'N' Chips by Base London for Spring Summer 2010. A range of graphic heavy, printed canvas shoes and boots, inspired by music and modern youth culture, make for a new move into a different sector of the footwear market. The Fish 'N' Chips by Base London Summer 2010...

Fashion

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Base London Profits Tumble Footwear brand Base London reported flat sales of GBP20.8 million for the year ended May 31 2003 against the previous year. Pre-tax profits tumbled 92 per cent from GBP474,936 to GBP37,177 for the same period.