Berluti news and archive

Berluti takes over the Champs-Élysées with new ad campaign

Luxury shoemaker Berluti has unveiled a captivating new advertising campaign along Paris’ Champs-Élysées from September 4-10. This guerrilla marketing strategy aims to bring the Maison's artistry directly to the streets of the French capital. Leveraging the prestigious location just steps away from Berluti's historic Rue Marbeuf boutique, the...

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What can fashion expect from the Paralympic Games?

Following the wrapping of the Paris Olympic Games, which delighted crowds and, as such, proved to be a success, it is now the turn of the Paralympic Games, which are to be held from August 28 to September 8. After an already very fashionable start to the summer of sports, driven by LVMH crossovers and trend-led athletes, what can we expect from...

CultureFeatured

Cultural Olympics: The fashion events surrounding the sporting spectacle

The Summer Olympics begin next week in Paris. However, preparations for the sporting spectacle have caused a stir in the fashion capital's calendar – runway shows have been cancelled or relocated, and some brands and buyers have stayed away this season in the face of logistical difficulties and higher costs. Despite all the challenges, the...

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Berluti unveils Team France’s Olympic opening ceremony outfits

With 100 days until the opening ceremony of the Paris 2024 Olympic Games, French luxury menswear fashion house Berluti has unveiled Team France’s outfits designed to embody “true elegance à la française”. The LVMH Moët Hennessy Louis Vuitton-owned brand said it wanted to bring together the “savoir-faire and experience of its artisans to ensure...

PeopleFeatured

Changes at the top for LVMH's Berluti and Chaumet

LVMH-owned French luxury menswear brand Berluti has confirmed that Antoine Arnault will step down as chief executive in January 2024. Arnault, the eldest son of Bernard Arnault, chairman and chief executive at LVMH, will be replaced by Jean-Marc Mansvelt, who has been chief executive officer of heritage jeweller Chaumet since 2014. Mansvelt will...

Fashion

Berluti launches on Alibaba’s Tmall

LVMH-owned French luxury menswear brand Berluti has launched on Alibaba’s Tmall Luxury Pavilion to expand its digital footprint in China. In a statement, Berluti said it has been “steadily expanding” in China, which it adds is on pace to be the world’s largest luxury market by 2025 and aligning itself with Tmall is crucial in targeting affluent...

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Berluti parts ways with Kris Van Assche

Berluti, the LVMH-owned label best known for its high-end footwear, is bidding goodbye to artistic director Kris Van Assche. The notorious three-year contract re-shuffle was perhaps not entirely unexpected after the Maison’s fashion codes (and its logo) were fully disrupted and did not achieve the growth LVMH has come to expect. Belgian designer...

Video

Video: Berluti FW21 collection

In this video, French label Berluti has presented its FW21 collection called in a film called ‘Living apart together’ at Paris Fashion Week. The collection was designed by Kris van Assche. Watch the video below. Do you want to see more FW21 clothing collections? Click here to view the FashionUnited Marketplace. Video: Berluti via YouTube Photo...

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Dior AW20 bringing a London twist to Parisian menswear

Kim Jones injected a spot of English aristocratic insouciance into the DNA of Dior Friday, with a starry men's Paris fashion week show that riffed on British upper class eccentricity. This was the fabled French label at its most dandyish and decadent, with top coats with velvet collars, trompe l'oeil grey minks and a staggering...

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Video: Berluti's coulorful tailored cuts on the SS20 menswear catwalk

Berluti Spring Summer 2020 Menswear fashion show in Paris, France. Source: Kendam, YouTube.

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Bright colors and tailored suits march on the Dior and Berluti men's runways

Two of fashion's most gifted menswear designers gave a masterclass in tailoring on the Paris catwalk Friday. Kim Jones showed why sales have shot up at Dior since he took over last year by hitting all the streetwear sweet spots while reinforcing the label's reputation for effortless elegance. Kris van Assche, his Dior Homme predecessor who moved...

Fashion

Berluti debuts beach collection

Ever seen Kris van Assche took over as creative director of Berluti, the brand has been looking at new ways to capitalize on growth with capsule collections. The latest in their attempts to do so include a beach collection. The brand's debut beach collection includes everything from swim shorts to pool deck chairs. The collection is a real push...