• Home
  • Tags
  • Bods

Bods news and archive


Balmain introduces virtual fitting with Bods partnership

French luxury house Balmain has introduced customised and virtual fitting to its e-commerce site via a collaboration with tech firm Bods. Founded by Christine Marzano in 2021, Bods offers retailer’s 3D digital styling technology utilising artificial intelligence (AI) that allows clients to virtually try-on, style and accessorise pieces from...