CATERPILLAR news and archive

CATERPILLAR workwear redefined

Spring/Summer 2022 CAT WWR SS22 collection is focusing on the revisitation of the original workwear gear from USA. All products are following the real aesthetics of the American workwear adding features like heavy washing, garment treatments, utility pockets, and vintage prints. These tips are making the collection unique in the markets, able to...

Fashion

Wolverine to market footwear & clothing in India

Fashion and outdoor retailer Wolverine Worldwide has signed a joint venture with Tata International to market its footwear and clothing in India. The new venture will be responsible for the wholesale distribution of Wolverine Worldwide's Merrell and Caterpillar Footwear brands. Wolverine formed its International Group in January 2011 to focus on...

Fashion

Cat Footwear cinema trailer

A division of Wolverine Worldwide, Cat Footwear is presenting a new cinema trailer as part of its AW09 advertising campaign. The advert makes use of static imagery in combination with Time Slice photography and high-speed slow motion film. Through these techniques the advert captures and animates static forms ultra sharp. Cat Footwear...