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Juicy Couture’s House of Juicy launches menswear label Dirty London

Fashion group House of Juicy has unveiled a new menswear brand under the label Dirty London, which has begun its lifespan via the launch of an autumn/winter 2024 capsule collection. Building on the culturally-driven Juicy Couture name, Dirty London also incorporates a “rich cultural tapestry to produce a new wave in co-ord statement streetwear”,...

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