Düsseldorf Fashion Days news and archive

Between headwinds and new beginnings: what Düsseldorf Fashion Days reveals about the state of the industry

During Düsseldorf Fashion Days, the Ferris wheel was turning at the Rheinkirmes funfair. A more fitting image for these order days could hardly be found. One moment you are soaring upwards, the next you are heading down. Those who embrace the ride might even enjoy it. However, those who try to control every movement will quickly feel queasy. A...

FeaturedMember

Business|Interview

Brax managing director: “We always see opportunities for growth”

The German brand Brax is prepared for the challenges in the market. It aims to position itself as smarter and more attractive to a new and younger target group through a rebranding. Innovative corduroy themes are set to bring fresh impetus to the autumn/winter 2026/27 collections. Managing director Marc Freyberg discusses growth opportunities in...

Featured

Fairs

Inside the fairs of FW23, from Florence to Copenhagen to London

After the interruptions during the pandemic, fashion fairs in Europe are returning to normal operations. But the lockdowns have left their mark, brands and buyers alike were often reluctant to travel in light of the uncertain economic situation. To what extent have fairs like Pitti or Premium been able to return to their old form? FashionUnited...

FairsPartner Content

The Supreme Group Women&Men Showrooms – Düsseldorf Fashion Days

SUPREME WOMEN&MEN SHOWROOMS IN DÜSSELDORF FROM FRIDAY 28TH TILL MONDAY 31ST JANUARY 2022 OPTIMISTIC AND WELL PREPARED FOR THE WINTER SEASON With a large portion of expertise and optimism, The Supreme Group is starting the coming order round with its showrooms in Düsseldorf. The conditions and requirements on the part of the authorities for the...