Fashion |Beauty
E.l.f. Cosmetics airs first TV commercial during Super Bowl
Beauty brand E.l.f. Cosmetics tapped actress Jennifer Coolidge to star in its first-ever TV commercial, which debuted during the Super Bowl in the US. The TV advert, co-written by ‘The White Lotus’ creator Mike White, celebrated the beauty brand’s best-selling Power Grip Primer, which has become a viral hit on TikTok for its ability to grip...
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