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Fashion

After a collaboration with Palm Angels, Missoni hopes to conquer a new generation

Missoni’s latest advertising campaign iterates its mission to be a relevant, cool and contemporary brand, ready to conquer a new generation of shoppers and fashion lovers. ‘Life in colours’ is the name of the Italian knitwear giant’s AW21/22 campaign, which charts a new direction and vision under CEO Livil Proli, who was appointed last May. The...

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