ideal world news and archive

Blue Vanilla joins TV shopping channel Ideal World

British home shopping channel Ideal World has signed a deal with Blue Vanilla that will see the brand’s clothing feature throughout its television, social media and online channels. The partnership will be the first time Blue Vanilla has appeared on a TV shopping channel, as it secures a prime spot on Ideal World’s Friday Fashion Show, during...

Fashion

Lisa Riley launches clothing line

TV personality Lisa Riley, best known for her role on British soap Emmerdale, has launched her own clothing line, Just Be You that caters for sizes 8-26. Just Be You launched exclusively on shopping TV channel Ideal World and each garment in the collection has been designed to showcase that “everyone can be fashionable and stylish, no matter...