Interbrand news and archive

Louis Vuitton ranks as most valuable luxury company in Interbrand’s 2021 Top Global Brands

Louis Vuitton has ranked as the most valuable luxury company in Interbrand’s 2021 Top Global Brands report. The French luxury maison ranks at number 13 and is the only fashion company featured in the top 20. Chanel and Hermès rank as numbers 22 and 23 respectively. The top three spots are taken by tech giants Apple, Amazon and Microsoft. H&M and...

BusinessFeatured

Best Global Brands 2018: luxury growing faster than all other sectors

While Apple, Google and Amazon are once again the world’s most valuable brands, luxury labels were the biggest stars on this year’s Best Global Brands ranking, unveiled today by brand consultancy firm Interbrand. Published since 1999, the ranking attributes a monetary value to brands with a worldwide presence, based on several aspects such as...

Design

No fashion at the top of world's best global brands

In Interbrand's annual Best Global Brand reports, published on Thursday, there is little sign of the luxury companiesor fashion's household names. Despite all their advertising prowess and visibility, the world's most successful brands are tech companies, with Apple in the number one spot. Google, IBM and Microsoft are all in the top 5. Louis...

Fashion

Interbrand lists "Best Global Green Brands"

German sportswear retailer Adidas is the only fashion label that was listed in the top ten best global green brands annual report from Interbrand. Every year Interbrand examines the gap between a brand's environmental performance and consumers's view of that performance to find the bestgreen brands from around the world. For the first time,...

Design

H&M: the most valuable retail brand in Europe

With a brand value of 13 billion euros, H&M is currently the most valuable retail brand in Europe, according to the fourth annual Best Retail Brands report from brand consultancy firm Interbrand. The annual global report ranked the Swedish value fashion retailer above rival fast-fashion chain Zara and British department store chain Marks &...

Fashion

H&M Europe's top retail brand

Brand consultancy company Interbrand revealed its first ever ranking of Europe’s Top Performing Retail Brands by brand value. The top 25 was announced by Jez Frampton, Group Chief Executive of Interbrand, at the second annual World Retail Congress in Barcelona, Spain. Swedish high-street chain H&M, ended as the number one with a value of €...