Video
Y-3 painted billboard
For a month, Y-3’s new SS11 campaign is taking over the corner of Houston Street and Broadway in New York City’s Soho neighbourhood. To launch the campaign with painted billboard, Y-3 produced a time-lapse video showing the creation of the massive signage. The billboard takes up a space of 48 x 38 feet, and was painted by Colossal Media Group....
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