Minnetonka news and archive

Minnetonka launches reclamation collaborative dedicated to uplifting Native artistry

Minnesota-based footwear company Minnetonka has launched a new initiative, the Reclamation Collaborative, dedicated to uplifting Native artistry, continuing industry education, and assisting in redefining Indigenous representation in fashion. As a fourth-generation, family-owned brand, the initiative was created to support and honor the Native...

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Fashion

Minnetonka redesigns iconic Thunderbird moccasin with Native American designer

On the eve of NYFW, heritage brand Minnetonka presented the biggest relaunch event in their 78-year history, unveiling the redesign of their iconic moccasin originally launched in 1953, the Thunderbird. Now renamed the ‘Animikii’ which means “Thunderbird” in Ojibwemowin, its beadwork was designed by Red Lake Nation Anishinaabeg citizen and...

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Fashion

Minnetonka to release second collaboration with Native American artist

This month, the Minnesota-based footwear company Minnetonka will be releasing a second hat collaboration with Native American artist, Adrienne Benjamin. The hand-beaded, limited-edition style made of a wool and polyester blend will come in four colorways that are designed to symbolize the natural beauty of the artist’s Native community and...

FashionPress Release

“Doing right by our people, our community, and our world” – Minnetonka’s commitment to sustainability

Operated since 1946 and still family-owned, American footwear brand Minnetonka is committed to becoming more sustainable and socially responsible every day. Over the years, the brand's long-standing independence has allowed it to do things a little differently than other companies, it states on its website. The company is known for its comfy and...

FashionPress Release

Minnetonka: crafting joy since 1946

For nearly 75 years, Minnetonka has been bringing joy to people’s feet. We’re proud to have been part of happy customer memories and iconic fashion moments along the way. Explore some of the key milestones in our history. Minnetonka was founded in 1946 in Minneapolis, Minnesota, where we are still based today. The company was named after nearby...