mobile sales news and archive

Fashion retailers see 37 percent YoY jump in mobile sales

New York – The last Optimove Retail Pulse reveals that fashion retailers globally saw a 37 percent year-on-year increase in mobile shopping (2017 vs 2018.) In December 2018 alone, fashion merchants enjoyed a 55 percent YoY increase of mobile orders. Equally on the rise is are average order values for fashion merchants. To this point, Optimove's...

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Retail

YNAP predicts mobile sales to overtake desktop during Cyber Weekend

London - Yoox Net-a-Porter Group is preparing for record sales this Cyber Weekend, starting tomorrow with Black Friday and ending Cyber Monday. YNAP expects sales made via mobile devices to overtake those made on desktop, a first for the luxury group. YNAP expects to receive one order nearly every second this Monday, with more than one in two...

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Fashion

Fashion retailers beware - mobile sales 'may have reached a plateau'

In order to keep up with modern consumers ever changing shopping habits, fashion retailers have been launching a slew of new mobile apps, in an attempt to connect with shoppers in their new playing ground. Thursday morning alone saw the offical roll out of premium online retailer's newest app The Net Set, whilst Swipe Boutique, the...

Fashion

Luxury retailers turning to mobile sales

The online and offline shopping worlds are converging, and thanks to a handful of digital solutions, luxury retailers are using them to enhance offline shopping experiences more than ever in our rapidly changing consumer landscape. Gucci unveiled a “Mobile Point of Sale” program this week that will launch later this year at select boutiques in...