MyWardrobe HQ news and archive

Cocoon elevates rental offering with MyWardrobe HQ and More Luxury Club

London-based rental platform Cocoon is elevating its offering, merging that of MyWardrobe HQ and More Luxury Club into its operations. By combining the businesses, Cocoon is building on efforts to position itself as a “definitive category leader” in circular luxury. As part of the process, MyWardrobe HQ’s chief executive officer, Coco Baraer...

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Business

Monsoon to offer rental bridalwear and occasion dresses via MyWardrobe partnership

Monsoon has established a new partnership with rental business MyWardrobe that will allow customers to hire from a capsule collection of its bridalwear and occasion dresses. Riding on the ongoing rise of rental, the service has now been added to the British retailer’s website under the title ‘Rent Monsoon’, where wedding dresses, modern...

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Fashion

Burberry launching rental and resale with My Wardrobe HQ

Luxury rental and re-sale platform My Wardrobe HQ is partnering with Burberry to launch the British heritage brand’s first womenswear rental and resale offering in the UK. This marks Burberry’s first move into circular fashion and will be a curated edit featuring key Burberry pieces donated by customers, including trench coats and handbags,...

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Business

Walpole announces the 2021 Brands of Tomorrow

Walpole, the industry body for the British luxury sector, has unveiled the 2021 participants for its annual Brands of Tomorrow programme, including MyWardrobe HQ and Hancock. The initiative will nurture and guide twelve of what Walpole calls “Britain’s most innovative fledging luxury companies,” and will provide each business with the skills and...

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Fashion

MyWardrobe HQ to introduce luxury menswear rental with Belstaff

MyWardrobe HQ, the fashion and luxury rental and resale platform, is branching into menswear, after announcing a collaboration with Belstaff to introduce the market’s first luxury rental offering for men. This rental collaboration isn’t about tuxedos and formalwear, MyWardrobe HQ x Belstaff will offer men everyday clothing and outerwear, through...