Nilorn news and archive

Lowe Alpine green tag

In partnership with branding specialist Nilorn, outdoor clothing manufacturer Lowe Alpine is going green with a new eco tag designed. The environmentally friendly labels will be used on a brand new range of organic cotton garments, including t-shirts and trousers. Luca Feltrin, marketing executive of Lowe Alpine commented: "It is becoming...

Fashion

New MD at Nilorn

UK packaging company Nilorn has appointed Steve Ablett as its new Managing Director. The branding and design specialist selected Ablett to handle the UK division of the worldwide Nilorn Group. Previously Ablett was Founding Director of STR Greshem, now the SML Group. He has over 20 years experience in the label and ticketing industry with...

Fashion

High street eco branding

Eco-awareness is growing into the garment branding, and according to branding specialists Nilorn, the fashion retail market is becoming more and more eco-aware with branding. This increasingly reflects the trend for clothes with a more organic and eco look. Natural looking cardboard is replacing card, and ribbon is becoming the equivalent to...