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Novomania news and archive

Fashion

UBM eliminates Novomania amidst its 'great acquisition' of Advanstar

UBM, global event and trade show organizer, has been busy reshuffling its portfolios. The British arm of the company announced its recent acquirement of Advanstar Communications, the organization behind Las Vegas sourcing and trade fair Magic, as news broke UBM decidedto cancel its Shanghai-based international fashion trade show Novomania for...

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Design

Trade show Novomania cancels Spring edition

The Shangai-based international fashion trade show Novomania has canceled its upcoming edition, which was set to run from March 5 to 7. It is unknown if the three year old fashion trade show will continue. A spokesperson for fashion trade shows organizer UBM told Sportswear International: “A major shift in the fashion retail sector in China and...

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Fashion

Novomania Shanghai expands despite stagnant growth

The economic slump in Europe and reduced growth in China were felt at the Novomania trade fair in July in Shanghai. Under the headline 'China economic slowdown', it filled the local papers. In addition, the Chinese economy has ‘only’ grown by 7.5 percent in the second quarter and consumer spending is rising less rapidly. Director and co-founder...

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Design

UBM Asia acquires Novomania

UBM Asia announced last week that it signed a binding agreement with Novomania organisers Novo Mania Limited to acquire the annual Shanghai fashion fair. UBM will own 60 percent of the new joint venture company called UBM Novomania and will organise the show from 2013 onward. “China is already the second-largest apparel market in the world and...

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Fashion

Novomania announces theme and new partner

Novomania, China’s leading international fashion trade show, will be held at Shanghai Mart from 17th to 19th July. As the organizers announced earlier, the fair’s dates were moved to July to place it strategically at the end of the European season and before the beginning of the US one. The theme of Novomania 2013 will be ‘The Cloud’. According...

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Fashion

Novomania; European labels explore the Chinese market

“Novomania is the Chinese Bread & Butter” says Olivier Petragallo from Replay. According to him, the trade show Novomania in Shanghai could become China's leading fashion event. Much in the same way that Berlin's Bread & Butter has in Northern Europe. Guilherme Faria, Novomania's Portuguese General Manager, isn't convinced by this comparison. “...

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Design

Where the future is: Novomania for the Chinese market

Returning for the third straight year, Novomania is a one-stop high-quality business platform accompanying International brands from their introduction to their success and growth in the China retail market. A bi-annual fashion tradeshow gathering together young trendy brands, buyers, media and real estate developers to explore new possibilities...

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Design

Novomania - Internatio​nal fashion tradeshow

Novomania is Asia’s premier international fashion retail trade show which introduces emerging and leading brands in the Contemporary and Urbanwear space to the China market. Returning for the third straight year, NOVOMANIA showcases the world’s premium labels in urban fashion, casual wear, shoes, premium and denim – to the upper cut of Chinese...

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