Oberalp news and archive

Outdoor brand Salewa: “Lockdown initiated important strategic changes”

Covid-19 has not only changed the retail landscape. With it, the industry has to also adjust to completely changed parameters. The Italian Oberalp Group has taken the pandemic as an opportunity to set a new strategic course. The Italian Oberalp Group is a heavyweight in the European outdoor segment. With its six outdoor brands Salewa, Dynafit,...

Design

Speedo announces new distributor for Germany, Austria

Australian swimwear specialist Speedo has announced a new distribution agreement with the Italian company Oberalp for Germany and Austria that will come into effect in May of this year. Speedo's current distributor, the German Action Sports GmbH that served these territories since 2008, and Speedo will end their partnership following a mutual...