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Bridal brand Azazie launches at-home try-on in the UK

Azazie, the leading US direct-to-consumer bridal and special occasion dress brand, which launched in the UK in May, has introduced its successful ‘At-Home Try On’ programme to British consumers. ‘At-Home Try On’ currently serves one in ten US brides and will allow UK shoppers to try on gowns and bridal dresses from the comfort of their own...