Strategy news and archive

Evolution of Kipling and its targeted push into travel

Kipling is best known for its innovative use of crinkled nylon, monkey mascots, as well its air of 90s nostalgia, since the accessories label was one of the biggest brands of the 1990s. However, in recent years Kipling hadn’t been evolving with the times, until Vera Breuer joined as global president. The Belgium- born brand has seen a revival as...

BusinessFeatured

House of Fraser obtains premium fashion brand Issa London

House of Fraser has acquired high-end fashion label Issa for an undisclosed sum as part of its new strategy, which sees the retailer investing in the quality and designs of its brand offering. Issa was originally launched in 2003 by London-based designer Daniella Helayel. Over the years the label chic designs have garnered a strong celebrity...

Design

Report helps brands understand Hong Kong market

British brands may be interested in a new report titled: The Future of Retailing in Hong Kong to 2016 The report forecasts market data to aid brands and companies to understand which channels and products will be the major winners and losers in the coming years. The Future of Retailing in Hong Kong to 2016 provides detailed quantitative analysis...