syte news and archive

Marks & Spencer introduces visual search for mobile

Marks & Spencer has introduced a new AI-powered ‘Style Finder’ tool to its website which allows shoppers to search for items in menswear and womenswear ranges using an image. Marks & Spencer teamed up with visual AI startup Syte to create the new feature which allows shoppers to upload an existing photo or take a new one of any outfit to explore...

Fashion

Farfetch partners with Syte to enhance app

Visual AI start-up Syte is partnering with Farfetch to power its new in-app visual search feature on iOS, as part of the luxury retail platform’s strategy to implement new technologies to enhance customer experience. The new ‘See it, Snap it, Shop it’ feature within the Farfetch app aims to help customers to interact and engage with day-to-day...