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London Fashion Week announces new Chinese tie-up

London Fashion Week is currently in full swing and organiser the British Fashion Council has announced the importance of forging stronger ties with China, as leading Chinese e-tailer Vip.com is confirmed as sponsor for the first time. As part of its sponsorship of London Fashion Week, Vip.com will be helping British brands and designers to...

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Fashion

Vip.com partners with London Fashion Week to expand market

E-commerce brand Vip.com just announced a new partnership with both London Fashion Week and the British Fashion Council. The Chinese e-tailer is the first from its country to become an official sponsor of London Fashion Week. Vip.com will work with British brands to help them launch on the site and expand their markets. "The fashion market in...

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