Virtual Showroom news and archive

Discover your digital wholesale potential with JOOR

Wholesale is the commercial lifeblood of any growing fashion brand. And powering global growth through wholesale requires significant time, investment, and resources. Digital wholesale has been a game-changer in helping brands maximise their cross-territory wholesale audience and sell digitally 24/7 from anywhere in the world, while reducing...

BusinessPartner Content

JOOR: Three Tips for Heading Back to the Showroom

For months now, pundits and press have been predicting the start of a new “roaring 20’s” for fashion. On the heels of the late-April Oscars, the red carpet is back. This comes as welcome news to brands and retailers alike, and it begs the question of how we will return to in-person buying and selling. Here are a few things to keep in mind. 1....

BusinessPartner Content

A Digitalization of the Entire Fashion- and Lifestyle Industry

Brands have been highly affected by the current COVID-19 pandemic. Physical stores being forced to close, companies closing stores due to declining revenue as well as distribution and production difficulties affecting stock inventory. Furthermore, we have seen a fast digitalization of the entire industry with digital fashion fairs popping up all...

Retail

BrandLab experiences growth of 500 percent thanks to its virtual showrooms

BrandLab, a virtual reality showroom developer, has experienced a 2,000 percent increase in customer enquiries as fashion brands rapidly seek new routes to market due to Covid-19. The fashion buying industry was forced to be innovative and creative in adapting to the new challenges. The company, between May and June, experienced a 500 percent...