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Reimagining a Legacy: Inside Vera Bradley's new brand transformation

Any type of change can seem daunting for many, but not for iconic American lifestyle brand Vera Bradley. Keeping up with the shifting needs of today's consumer, Vera Bradley has unveiled a complete brand transformation today, which includes a new logo, in-store overhaul, and renewed digital experience next to a new, elevated range of products...

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Zooey Deschanel for Tommy Hilfiger

New Girl actress Zooey Deschanel is teaming up with Tommy Hilfiger on a capsule collection of 16 Sixties-inspired dresses that will launch in April. Called ‘To Tommy, From Zooey’, the capsule line marks Deschanel’s first fashion design project, which she describes as “modical, bright and upbeat” and will be available in North America, Europe,...

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