Lacoste to open in Knightsbridge

Casual sportswear brand, Lacoste, are set to open a new flagship store in Knightsbridge,

which will be their largest store in the world.

Work on the new store will begin on 15 January with a series of rooms being created within the 7470 sq ft space using different tones and features within each area.

Richard Potzesny, retail director, Lacoste UK commented: "This is an incredibly exciting project for Lacoste UK and having worked with designLSM on previous concepts we didn’t hesitate in using them to implement this large-scale scheme. We are confident they will creatively fulfil our brief, resulting in a professional, contemporary finish."

The new store will open in April.