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MF Brands Group, Lacoste tap new EVP of tech, data and transformation

Gilles Lebret has been named as the new executive vice-president of technology, data and transformation at Lacoste and its parent MF Brands Group. In his new role, Lebret is tasked with accelerating the transformation of Lacoste - as well as the group’s other brands, The Kooples, Gant, Tecnifibre, and Aigle - by providing them with “the...

4 May 2022

Fashion

Lacoste launches first-ever collection conceived by handisport athlete

French fashion label Lacoste has teamed up with quadri-amputee swimmer Théo Curin to create the very first collection bearing the name of a handisport athlete, intended for both people with and without disabilities. Until now, only non-disabled athletes have had this privilege. “The new Théo Curin line confirms Lacoste’s desire to transcend...

12 Apr 2022

Fashion |In Pictures

Lacoste unveils Minecraft collaboration

French sportswear brand Lacoste has collaborated with video game Minecraft on a collection of spring/summer 2022 essentials that merges the codes of both brands. Lacoste x Minecraft offers a 360° wardrobe for men, women and children, with ready-to-wear pieces ranging including polo shirts, sweatshirts, caps, sports bras and leggings, alongside...

14 Mar 2022

People

Lacoste names Venus Williams as new global ambassador

Tennis star and founder of lifestyle brand EleVen, Venus Williams has been named the new global ambassador for Lacoste. In a statement, Lacoste said that Williams “embodies all the ambitions of the new fashion-sport silhouette created by Louise Trotter,” and will showcase the brand's new vision offering versatile clothing to cater to women’s...

1 Mar 2022

Fashion

Lacoste and Awake NY launch first joint collection

French fashion label Lacoste, led by creative director Louise Trotter, and Angelo Baque’s label Awake NY have collaborated on a joint collection, available from today. The collection combines iconic Lacoste pieces with Baque’s streetwear, created for the streets of Paris and the five boroughs of New York City. Image: Lacoste x Awake NY The...

26 Jan 2022

Business

Djokovic sponsor Lacoste to review Australian Open events

Premium brand Lacoste has said that it will be reviewing the events surrounding Novak Djokovic’s debacle in Australia. The Serbian tennis star was deported on Sunday ahead of the Australian Open after the country’s authorities cancelled his visa for the second time. Djokovic, who is unvaccinated, lost out on a court bid to overturn the decision...

18 Jan 2022

Fashion

Lacoste sues Marks & Spencer over crocodile trademark

Not so long ago Marks & Spencer took legal action against Aldi for copying its caterpillar design on a cake. Now the British high street chain is being sued by Lacoste for using a crocodile logo similar to its own, as seen on homeware and fashion garments. According to Bloomberg Lacoste filed a suit at a London court stating it previously asked...

17 Jan 2022

Fashion

Lacoste name KJ Apa as brand ambassador

Actor and musician KJ Apa has been named the new face of Lacoste and will be mainly front the Crocodile brand’s underwear category. The New Zealand-born actor, best known for playing Archie Andrews in the TV show Riverdale, will represent Lacoste for two years and star in the brand’s campaign film in autumn 2022. In a short statement, Lacoste...

10 Jan 2022

Fashion

Lacoste launches Lacoste Gallery

Lacoste has launched Lacoste Gallery in support of equal opportunities. The gallery is selling 46 different visual works, with all the proceeds going towards the Lacoste Foundation’s partner associates. The foundation aims to provide equal opportunities, in line with the Durable Elegance global CSR approach that it adopted in early 2021. As a...

7 Dec 2021

Fashion |In Pictures

Lacoste partners with Peanuts on collaborative collection

Premium athleisure brand Lacoste has revealed a new collaboration featuring characters from the Charles M. Schulz comic strip, Peanuts. For autumn/winter 2021, the range has pieces for the whole family, men, women and children, with essential garments for the new season. Fans can get their hands on a selection of ready-to-wear, accessories,...

28 Oct 2021

Business

Lacoste celebrates its Foundation’s 15th anniversary in expansion of initiatives

Premium luxury label Lacoste is celebrating The Lacoste Foundation’s 15th anniversary with new commitments to its ongoing initiatives and pledges. Since its creation in 2006, the organisation reported, in a release, that it has “helped more than 100,000 young people through 200 projects combining sport and education, carried out by 50...

19 Oct 2021

Video

Video: Lacoste SS22 collection

In this video, fashion label Lacoste has presented its SS22 collection at Paris Fashion Week (PFW). Watch the video below. Do you want to see more clothing collections? Click here to view the FashionUnited Marketplace. Video: Lacoste via YouTube Photo credit: Lacoste, Facebook

15 Oct 2021