Articles by Herve Dewintre
Esmod showcases students' end-of-year collections in an exhibition in Paris
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From now until 8 July, the creations of fashion design students from Esmod's Paris, Lyon and Roubaix campuses will be on show at the Appart Renoma in the french capital. While Studio Berçot has just announced that it will be closing its doors for good, the Esmod group, which recently boasted the title of top French school in the international...
Yeezy Gap engineered by Balenciaga arrives in physical stores
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The collaboration between Kanye West and Balenciaga arrives in stores at the Gap as the American brand changes direction. Will the Kanye West effect save Gap? In any case, the American brand has found a jump start. In one year, thanks to a partnership with the superstar, Gap regains some of its luster lost since the late 90s, revolutionizing its...
The textile and clothing sector is recovering in Vietnam
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After an unprecedented wave of layoffs, the sector recovered rapidly in the last quarter by abandoning its "zero-covid" policy. Vietnam, along with Cambodia, Bangladesh and more recently Burma, is a major supplier of clothing and textiles to the European Union (and the Western world in general). Its economy has been one of the best performing in...
Will NFT madness take over fashion too?
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The world of NFT is all about fashion and luxury: a shared interest. Speculative bubble or justified enthusiasm? 2021 is the year of NFTs, the famous non-fungible tokens that are panicking young and geeky investors by combining cryptocurrencies and blockchain. Sales have exploded in August; speculators are rushing in with glee. A craze favored...
Opinion: who will buy Condé Nast?
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The wave of layoffs currently sweeping through editorial staff belonging to Condé Nast is officially a classic restructuring measure intended to restore the group's financial health. Health made fragile due to the structural decline in sales of printed magazines and the advertising revenues that accompany these number sales - a decline not met...
Why luxury groups are betting on the West Bund Art Center in Shanghai
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The first cases of Covid-19 were discovered in China, but ironically it is in China that the major fashion and luxury groups will seek their salvation. The reason is quite simple: on the one hand, the recovery has already taken place in China, even if the reality is mixed across the country. Beijing, for example, is at half mast, but Hong Kong...
How Adidas plans to end the global plastic crisis
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Humanity's advances are built around materials that themselves define clearly circumscribed historical periods. The Bronze Age, which succeeded the Stone Age, was an important stage in the evolution of European societies, both social and technological, allowing metallurgy to flourish. The same is true of the Iron Age: by increasing agricultural...
Pricing power: Big luxury brands raise prices during crisis
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Pricing power: a phenomenon well known to financial analysts and general management. It indicates the practice of a company to increase its prices in periods of economic hardening: it is a question - we understand it easily - to increase its margin to compensate for the fall in sales volumes. Not all companies have this capacity: only those who...
Fashion companies’ reputations helped or hurt by reaction to crisis
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All businesses are being hit hard by the pandemic, but not all businesses are responding to its consequences in the same way. Faced with collapsing sales and massive closures of outlets, large recipient companies are taking two courses of action. Those that decide to participate actively in the collective effort by not taking advantage of the...
Anna Dello Russo: The fashion world now belongs to the young
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Friday 28 February, in the heart of Paris fashion week on the verge of psychosis, Anna Dello Russo shines like the sun. We are at Le Bon Marché where the famous Italian journalist is giving a conference in front of a young and attentive audience. She is here as Fashion Brand Ambassador of the Istituto Marangoni, a prestigious fashion and design...