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Boden gears up for Canada expansion
The CEO of Boden has confirmed that the British fashion brand has set its sights on Canada for a possible expansion. Ben Dreyer told Drapers that Canada was determined to be the next market to venture into after the US, where Boden is currently building “a bit of muscle” to “understand how we can make [bricks and mortar] work”. Once the company...
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Boden to open second US store in Nashville
Boden is continuing its US expansion with a second store opening this summer in Nashville, Tennessee, following the success of its debut US store, which opened in Atlanta in November 2025. In a statement, the British fashion brand said the Nashville store “builds on the momentum and success of Boden’s Atlanta debut,” which it adds “was met with...
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British brand Boden opens first brick-and-mortar store in Georgia
British fashion label Boden has finally crossed a long-anticipated milestone: the opening of its very first standalone store in the United States. The 2,000-square-foot shop, located at 5165 Avalon Boulevard in Alpharetta, Georgia, opens a new chapter for the catalog-born retailer as it brings its cheerful, quintessentially British vibe to...
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